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Is London Currently a Buyer’s or Seller’s Market? Here’s the Real 2025 Breakdown

  • jskrypnyk
  • 6 days ago
  • 2 min read

If you’ve been watching London’s real estate scene in 2025, you’ve probably heard people say it’s a “buyer’s market” — but what does that actually mean? Let’s take a clear look at what’s happening right now in London using real data and real on-the-ground experience.


1. What the Market Indicators Are Showing

The London & St. Thomas Association of REALTORS® (LSTAR) reports a sales-to-new-listings ratio (SNLR) around 31% heading into late 2025.

To translate that:

  • SNLR under 40% = Buyer’s Market

  • 40–60% = Balanced Market

  • Above 60% = Seller’s Market


So yes — we are firmly in buyer’s market territory.


This shift is driven by:

  • Higher inventory (+20% year-over-year)

  • Fewer active buyers due to borrowing costs

  • Homes sitting longer than they did in 2021–2022


CREA confirms that much of Ontario is experiencing similar conditions, though London remains more stable than some markets due to its affordability and steady population growth.


2. What This Means for Buyers

This is one of the most favourable environments buyers have seen in years.

Buyers currently enjoy:

✔ More selection

✔ Less bidding pressure

✔ More negotiating room

✔ The return of conditional offers

✔ Time to actually think before making an offer


Homes that would have sold in 24 hours during the frenzy now take 25–45 days — giving buyers the breathing room they’ve wanted.


3. What This Means for Sellers

It’s not a bad market — it’s just a different one.

Here’s what sellers need to succeed in 2025:

  • Accurate pricing (overpricing kills momentum fast)

  • Strong marketing (photos, video, staging, floor plans)

  • Patience (the days of seven offers on day one are over)

  • A realtor who knows how to position a home in a competitive environment

Homes that are renovated, staged, and properly priced are still selling well, especially in high-demand neighbourhoods like Oakridge, Byron, and Masonville.

What’s no longer working?

❌ Listing too high “to leave room to negotiate”

❌ Relying on outdated 2021–2022 price expectations

❌ Poor presentation or lazy marketing


4. Will We Stay in a Buyer’s Market?

According to CREA and OREA forecasting models:

  • 2025 will remain buyer-leaning

  • 2026 likely shifts toward balanced

  • 2027 and beyond depend on how quickly interest rates drop

As rates come down, buyer confidence — and competition — will naturally rise.

Right now is the opportunity window.


Bottom Line

London, Ontario is currently a buyer’s market, offering rare advantages for anyone looking to purchase.For sellers, success depends on pricing smartly and standing out from the competition — something I can help you do step-by-step.


If you’re thinking about buying or selling and want a clearer picture of how the market affects your specific plans, I’d love to help you navigate it.


Justin Skrypnyk

Real Estate Broker

519-639-5176


Sources:LSTAR Market Report (2025)CREA National Housing DataOREA Market Outlook


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